The Masking Gateway enables your mobile network to protect subscribers’ personally identifiable data by masking it before sharing with other businesses or authorised recipients. This prevents data recipients from directly identifying individuals.
The gateway masks subscribers’ identities (MSISDNs or account numbers). If needed, Pharos can customise the gateway for you to mask other subscriber data, such as email addresses, names, and dates of birth.
Masking Gateway performs data masking, which is also known as data anonymisation, de-identification, and obfuscation. It lets you substitute sensitive identification data with anonymised values.
Here is an example of a masked subscriber ID:
Account ID Original: 0123456789
Account ID Masked: zhOCAJFdXxiSsxJAJXa3LTA6cadouG22aqWp8ukxGEt6lDq GQ2dN
Masking Gateway ensures that you comply with customer data privacy regulations by preventing subscribers' contact information from being exposed. Doing so enables you to:
Share Data With 3rd Parties: Safely share subscriber data with 3rd-party vendors, contractors, or partners by masking personal information while maintaining its analytical value.
Share Data with Customer Support: Mask sensitive subscriber information to allow your customer support personnel to assist or troubleshoot issues without the risk of revealing subscribers' personal data.
Get Data Analytics And Insights: Allow business users and analysts to access and query data to obtain insights—while safeguarding your subscriber’s contact information.
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